There are many reasons why being a personal trainer is one of the most rewarding jobs in the world. We get to work closely with a huge range of people, we get to make people feel better about themselves, and to be perfectly candid, the health benefits of being a personal trainer are pretty great too. As a result, there are a lot of people who want to take on this line work – which is great. The problem lies in the fact that in order to become a personal trainer, all you have to do is say that you are one.
The reason for this is that the industry is entirely unregulated. With everyone and anyone being able to call themselves a PT, even the best of us need to really push to stand out from the crowd. You need something which proves that you are exactly what you claim to be – a specialist who doesn’t just know how to look after their own body, but who knows how to train somebody else’s. From a purely objective view, this certification helps you get business insurance, it helps you get your foot in the door at the gym as the resident personal trainer – but it’s so much more than this too.
By and large your clients won’t care too much what you’re certified in, just so long as you’re certified – this isn’t because of a lack of interest so much as a lack of something to reference your qualifications in. The exception to this rule is when your clients come to you for something specific like kettlebell training, sports massage or exercise routines for antenatal & postnatal women. For these in particular, having a piece of paper which unequivocally states that you know your stuff is going to help draw clients. In either case, a long list of qualifications which says you can back up your passion as a PT with a solid educational background is going to help you grab the interest of your prospective clients.
With this in mind, the real benefit of a getting certifications as a personal trainer starts to become apparent. Getting qualified is not obligation you need to fulfil in order to call yourself a PT – each qualification is an opportunity that you have created for yourself. As a personal trainer you know better than most that opportunities are what you make of them. If you want to open yourself up to bigger and better opportunities, make sure you get yourself on the road to your next qualification today.