As a personal trainer your clients are your number one source of income. This shouldn’t come as a surprise to anyone, and yet the ability to retain clients and keep them coming back for more is an area in which many personal trainers routinely struggle. Let’s tackle this head on and dive straight in with 5 strategies for keeping clients.
HIIT is going nowhere
High Intensity Interval Training made a real impact on the fitness community this year, and as the year draws to a close it doesn’t seem to be going anywhere. In fact, HIIT is probably the perfect way of keeping warm this winter without increasing your heating bills at home.
Trampolining is bouncing back
Trampolining, according to NASA is “the most efficient and effective exercise yet devised by man” – and who argues with NASA? Given that trampolining doesn’t put pressure on any particular joint, it’s a great form of exercise for people of any fitness level, particularly those recovering from an injury. While you may not have room for a full trampoline, trampettes (which are basically small trampolines) allow you to do small controlled bounces to the same benefit.
People are realising the usefulness of mobile personal trainers
Life is as busy as ever, and with the pressure of finishing all of your work before Christmas, people always start finding less and less time to get themselves down to the gym. Skip the middle man here and organise focussed 1 hour sessions at your client’s local park, home or office. Working out in the great outdoors is a great way of reducing stress after being cooped up in the office all day.
Recovery workouts are becoming mainstream
As a professional fitness instructor you know the true importance of a recovery workout – fortunately everyone else is starting to cotton on too, meaning that these crucial workouts are becoming more mainstream. If nothing else, this means that less people will start questioning why you’re reaching for a foam roller instead of the free weights.
Good fats are good for you
Fat is not bad for you. There are good fats and there are bad fats, but cutting out fat entirely is not great for your diet. People are finally starting to realise the benefits of this densely packed macronutrient – particularly in the form of coconut oil which has a list of nutritional benefits as long as my arm. If you need to brush up on your nutritional information, make sure you get qualified in nutrition for physical activity sooner rather than later.